This is a graphic I created to be used on small pieces like FAQs to as large as wraps on our reception desk at our booths for trade shows. The hands are also used independently from each other in ads and informational brochures.
Pop Up Library was a new service from Baker & Taylor (now a part of the product suite at LibraryOne), that allowed you to connect to a designated WiFi signal from a bus, a gate at the airport, a doctor's waiting room, etc., and rent books from your local library without a library card. It eventually became a more simplified experience where you scan a QR code to connect. The logo was created out of house and then I designed all of the supplemental elements and assets for the brand in house.
In addition to all of the pieces I created to promote the product to libraries, we also provided a marketing kit with instructional posters, cards, window clings, and more to each library that partnered with us.
I created a lot for this brand, but below are some of my favorites.
Services: Illustration, Print and Digital Assets, Ad Designs, Signage, Merch
Info cards
Below is an image from the first round of assets that ended up getting taken out of the mix earlier on. I wanted the smoke from the genie lamp to feel like pages of a book, but then also act as the outlines of tablets.
These were digital ads created in collaboration with the people at DC Public Library's service goDigital. They were displayed at Union Station during ALA (American Library Association) in 2019.
